Find out instantly if your growth is profitable

Fill in 6 numbers → Instantly get your CAC, LTV & Payback Period.

How it works

✅ Instantly Calculate your Customer Acquisition Cost (CAC) & Lifetime Value (LTV).

✅ Discover Your LTV:CAC Ratio, the #1 metric for sustainable growth.

✅ Get the Data-Driven Clarity needed to make smarter business decisions.

Enter your numbers

Enter your numbers (marketing spend, sales spend, customers, ARPU, margin, churn).

Calculations

Spreadsheet runs the calculations automatically.

Results

See your results instantly: CAC : LTV Ratio, and Payback Period.

Ready to get started?

What Our Clients Think

"helping us make confident, informed decisions in an increasingly complex and critical area of our work"

Sophie Timms - Head of Corporate Affairs, Kier Group

"Has solid knowledge of state-of-the-art forecasting methods, especially in Machine Learning.."

Prof. Christoph Bergmeir, University of Granada

MEET THE FOUNDER

Hi, I'm Gareth!

My focus has always been on translating complex data into practical, accessible tools that drive tangible outcomes. I believe technology should serve people, not the other way around.

As an expert in AI and sales optimisation, I created this tool because I saw too many businesses flying blind. These are the foundational metrics every successful company needs to master. I hope you find it useful.